Open letter to Indian telecom operators
Dear Indian telecom operators,
Hope you are doing well (not because I really mean it, but because the British taught us to eloquently fake emotions in letter writing before they left.)
A few years ago, I was one of those crores of customers religiously contributing to your balance sheet year after year, before I moved abroad.
I write this letter with deep pain, a pain in the rear end which is what you guys have become, with time.
Before I begin my bitching spree, I need to first thank you from the bottom of my heart. Back in the '90s, things were pretty screwed up. Incoming and outgoing calls were chargeable, and so was interstellar communication .
Nokia phones were a national asset and preserved for generations to come. Owning a mobile phone pretty much negated the fact that you were a huge disappointment to your family.
Soon all you telecom giants took over; the privatisation of the telecom sector began. It was a proud moment indeed, seeing your glossy posters stuck on every vertical flat surface, be it walls, billboards, shop shutters, etc, across the nation. Statistically speaking, your chances of seeing Mr Dhirubhai Ambani on the Reliance mobile posters were a lot higher than seeing your wife's face.
SIM card sales crossed per capita pani puri sales. Mobiles were no more a luxury. Everyone flaunted a phone, and using Hello Kitty mobile covers to camouflage ugly phones was no longer a state secret.
Soon enough, the era of value added services began. Call centre agents worked overtime to hard sell caller tunes. There is no single way to logically argue it out with them. Sales calls used to usually go like this -
Call centre guy: "Sir, would this be a good time to speak to you, considering that our data suggests that you have been killing time, stalking your ex on Facebook for the last 20 minutes?"